A few weeks back, we posted a great Stone Roses cover by The Raveonettes that was commissioned and given away by Dr. Martens — and now another noted shoemaker is getting in on the musical action. On Wednesday, the UK arm of Converse will release a free new track by former New Order/current Bad Lieutenant frontman Bernard Sumner, recorded with Alexis Taylor and Joe Goddard of electropop act Hot Chip and DJ/producer duo Hot City.

The track — “Didn’t Know What Love Was” — will be available “globally” as a free download via converse.co.uk; a music video of the song is slated to follow on Nov. 5. For now, check out the Converse-produced video above, which features Sumner strolling around Manchester talking about his musical past. While wearing Chuck Taylors, of course.

UPDATE: 10/6/10: “Didn’t Know What Love Was” is now available at converse.co.uk, or it can be streamed or downloaded directly after the jump.

‘Didn’t Know What Love Was’ (Single Version) by Slicing Up Eyeballs

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